Arriving in Hoi An, it is almost impossible to simply stroll around without bringing something home. The narrow streets washed in golden hues, lanterns hanging above old wooden facades, and the steady rhythm of sewing machines inside tailor shops create a shopping atmosphere that feels distinctive, relaxed, and quietly captivating.
Here, you can find everything from handcrafted lanterns and perfectly tailored clothing to leather goods, premium silk, coffee, tea, and flavorful Central Vietnamese specialties. Each product carries a story of craftsmanship and the people behind it. If you are wondering what to buy and where to shop in the Old Town, this guide by Your Vietnam Travel will help you choose the right items to match your interests, budget, and travel schedule.
Lanterns define the visual identity of Hoi An. With more than four centuries of development, local artisans have perfected this craft, creating lanterns in diverse shapes, rich colors, and intricate designs. Silk fabric stretched over bamboo frames gives each piece its distinctive elegance.
Throughout the Old Town, lantern shops brighten the streets day and night. The atmosphere becomes especially captivating during the monthly Full Moon Festival, when the town glows under hundreds of illuminated lanterns and floating candles along the river.
Foldable versions are widely available, making them easy to carry home. For a deeper cultural experience, visitors can join a lantern-making workshop and create a personalized souvenir rooted in Hoi An’s heritage.
Learn more: Hoi An Lantern Boat Ride: Timing, Prices & Detailed Guide
Lanterns are an iconic symbol of Hoi An (Source: Collected)
Hoi An is widely recognized as Vietnam’s tailoring capital. Skilled tailors combine traditional craftsmanship with modern techniques to create custom-made garments in a short timeframe, often within 24-48 hours. Visitors can order suits, dresses, coats, shirts, or even custom shoes, selecting fabrics, styles, and details to match their preferences.
Despite the convenience of ready-to-wear fashion, many travelers choose to have clothing made in Hoi An for the precise fit and personalized design. The process usually includes consultation, fabric selection, measurement, fitting, and final adjustments, ensuring a polished result.
Well-known tailoring addresses in the Ancient Town include Yaly Couture, A Dong Silk Tailoring, and Thu Thuy Silk. Choosing reputable shops with clear communication and quality materials will help you achieve the best outcome for your bespoke wardrobe.
Leather craftsmanship is another highlight of shopping in Hoi An. The Old Town is filled with boutiques offering handmade bags, wallets, belts, sandals, and custom-made shoes. Many shops accept personalized orders, allowing you to choose the leather type, color, lining, stitching, and hardware details.
If you have a specific design in mind, bring reference photos and discuss every detail clearly with the artisan. Custom pieces usually require at least a day for production and fitting. Quality and pricing vary, so visiting several shops helps you compare materials and workmanship before making a decision.
One reputable address is Friendly Leather Bag Shop, known for its attention to detail and reliable craftsmanship. A well-made leather item from Hoi An is both practical and long-lasting, making it a stylish reminder of your journey through Central Vietnam.
Handmade leather bags and shoes in Hoi An (Source: Tripadvisor)
Hoi An is a trusted destination for high-quality Vietnamese silk. Lightweight, smooth, and naturally lustrous, silk is crafted into scarves, garments, ties, and elegant home textiles.
Many shops introduce the traditional silk-making process, from silkworm farming to weaving. Authentic silk feels soft, breathable, and cool to the touch. Compact and refined, silk products make sophisticated gifts that reflect Vietnam’s artisanal heritage.
Jewellery shopping in Hoi An adds a refined touch to your travel experience. Small boutiques and artisan studios throughout the Old Town display handmade bracelets, necklaces, rings, and earrings in both contemporary and traditional designs. Many pieces are crafted from silver, gold-plated materials, or natural gemstones, offering options for different styles and budgets.
You will find minimalist accessories popular with younger travelers, as well as elegant pieces inspired by Vietnamese cultural motifs. Some shops also provide custom-made services, allowing you to adjust size, select stones, or personalize a design.
Lightweight and easy to pack, jewellery makes a thoughtful gift or a subtle keepsake that carries the charm of Hoi An long after your journey ends.
Colorful handmade jewelry in Hoi An market (Source: Collected)
Hoi An is deeply rooted in traditional craftsmanship, and authentic handicrafts offer far more value than mass-produced souvenirs. Choosing locally made products supports artisan communities and helps preserve heritage skills passed down through generations.
Just across the river, Kim Bong carpentry village is known for its finely carved wooden statues, decorative panels with calligraphy, and handcrafted furniture. If you prefer to stay within the Old Town, Au Lac Wood Art showcases detailed wood carvings created by skilled local artisans.
For ethically produced home décor and jewellery, Reaching Out Tea House offers beautifully designed items crafted by artisans with disabilities, alongside its serene tea experience. Another notable stop is Sens Faifo, where each collection tells a story about the craft villages and communities behind the products.
From embroidered linens and bamboo goods to ceramics and handcrafted accessories, these artisan pieces reflect the cultural richness of Central Vietnam and make meaningful keepsakes from your time in Hoi An.
Handcrafted bamboo baskets and home decor in Hoi An (Source: Collected)
Hoi An’s artistic spirit is reflected in the many galleries and studios scattered throughout the Old Town. Paintings, calligraphy, and fine art photography often draw inspiration from lantern-lit streets, riverside life, and the town’s yellow-toned heritage houses. You may even see local artists working on canvases along quiet corners, adding to the creative atmosphere.
Styles range from contemporary interpretations to traditional ink and oil paintings. Original pieces, limited-edition prints, and framed photographs are widely available, making it easy to find artwork that fits your taste and luggage space. A thoughtfully chosen piece not only decorates your home but also preserves the timeless charm of Hoi An long after your journey ends.
Coffee and tea are essential parts of Vietnamese daily life, and Hoi An offers excellent options to bring these flavors home. Vietnam is one of the world’s leading coffee producers, known for its bold Robusta beans and smooth Arabica varieties grown in the Central Highlands. Ground coffee, whole beans, and drip filters (phin) are widely available in specialty shops around the Old Town.
Tea lovers will also find a diverse selection, from fragrant jasmine and lotus tea to herbal and green blends. Many cafés and boutique stores sell attractively packaged products suitable as gifts.
For a deeper cultural insight, consider joining a coffee-making workshop to learn how to brew traditional Vietnamese coffee and understand its strong connection to local lifestyle. Quality coffee or tea from Hoi An makes a practical, authentic, and easy-to-carry souvenir from your journey in Vietnam.
Vietnamese coffee and tea from Hoi An (Source: Collected)
Hoi An offers a variety of edible souvenirs that allow you to bring the flavors of Central Vietnam home. Compact, well-packaged, and easy to transport, these treats make thoughtful gifts for family, friends, or colleagues.
Local favorites include sesame peanut candies, coconut sweets, mung bean cakes, and dried ginger jam. Chili sauces, traditional dipping sauces, and regional spice blends are also popular choices for travelers who enjoy cooking Vietnamese dishes. Vacuum-sealed dried fruits and specialty snacks are convenient options with longer shelf life.
When purchasing food products, check packaging, expiration dates, and customs regulations of your home country. Choosing high-quality, properly sealed items ensures your edible souvenirs remain fresh and travel-friendly.
Located near the Thu Bon River, Hoi An Central Market is the town’s busiest traditional marketplace. Open from early morning, it serves as a hub for fresh seafood, vegetables, herbs, and household goods. The vibrant colors and aromas create an authentic sensory experience.
Beyond fresh produce, visitors can browse fabric stalls, handicrafts, and ready-made souvenirs. The food court is a highlight, offering local specialties such as Cao Lau and white rose dumplings at reasonable prices. Arriving early allows you to see local vendors in full activity and enjoy a more comfortable atmosphere before peak hours.
As the sun sets, Nguyen Hoang Night Market comes alive across the An Hoi Bridge. The street transforms into a lively pedestrian zone lined with lanterns, street food vendors, and souvenir stalls.
Shoppers can find handmade jewelry, silk scarves, paintings, small lanterns, and local snacks. The riverside setting adds to the charm, especially when colorful lanterns reflect on the water. Bargaining is common, so polite negotiation is part of the experience.
About three kilometers from the Old Town, Thanh Ha Pottery Village offers a different kind of market experience rooted in craftsmanship. With a history of more than 500 years, the village specializes in handmade ceramics and terracotta products.
Visitors can observe artisans shaping clay on traditional wheels, try pottery-making themselves, and purchase decorative items, household ceramics, and small souvenirs. The nearby Terracotta Park showcases impressive clay sculptures inspired by global architectural landmarks.
Thanh Ha Pottery Village (Source: Collected)
See more: Hoi An Night Market: What to Buy and How to Explore
SENs FAIFO is a well-curated souvenir boutique in the heart of Hoi An Old Town. The shop showcases quality handicrafts, locally roasted coffee, and organic teas, all carefully selected to reflect the craftsmanship of central Vietnam.
Products are neatly arranged with clear origins, making it easy to find meaningful gifts that carry a local story. Packaged coffees and teas are especially popular for travelers seeking practical, authentic souvenirs.
Upstairs, a small café offers a quiet space to unwind after shopping. With its thoughtful selection and inviting atmosphere, SENs FAIFO is a convenient stop for tasteful keepsakes in Hoi An.
SENs FAIFO (Source: Tripadvisor)
Mountain’s Color is a distinctive souvenir shop in Hoi An specializing in 100% handmade products created by ethnic communities from northern Vietnam. Each piece is crafted using natural materials sourced directly from the mountains, preserving traditional techniques passed down through generations.
The collection features handwoven textiles, embroidered accessories, and intricately made baskets that reflect the cultural identity of Vietnam’s highland groups. Designs are authentic, earthy, and rich in detail, offering travelers a deeper connection to the country’s diverse heritage.
For visitors seeking meaningful handicrafts beyond typical tourist items, Mountain’s Color presents an opportunity to support local artisans while bringing home products rooted in tradition and sustainability.
Mountain’s Color (Source: Collected)
Art Stamps stands out as a creative shopping spot in Hoi An, known for its customizable stamp designs and finely crafted leather goods. The shop allows visitors to personalize stamps with names, logos, or meaningful symbols, making each piece distinctive and practical.
Beyond stamps, the collection of leather accessories reflects careful craftsmanship and timeless style. Wallets, notebooks, and small travel items are designed with both durability and aesthetics in mind, suitable for everyday use or thoughtful gifts.
Conveniently located along Bach Dang Street, Art Stamps is a worthwhile stop for travelers seeking functional souvenirs with a personal touch.
Art Stamps (Source: Collected)
Mekong Quilts is a meaningful stop for travelers interested in handmade textiles and responsible shopping in Hoi An. The boutique specializes in beautifully crafted quilts, bed covers, cushions, and soft home décor pieces designed with vibrant, contemporary patterns.
Founded in 2001 by the non-profit organization Mekong Plus, the brand was created to provide sustainable employment for women from disadvantaged communities in southern Vietnam. Today, the initiative also supports artisans in Cambodia. Through stable income opportunities and micro-financing programs, sales directly contribute to improving living conditions and community development.
Each piece reflects careful craftsmanship and social impact, making Mekong Quilts more than a retail space. It offers visitors the opportunity to purchase high-quality, handcrafted products while supporting ethical production and long-term empowerment across the Mekong region.
Mekong Quilts (Source: Tripadvisor)
Yaly Couture is a leading tailor in Hoi An, recognized for premium fabrics, precise craftsmanship, and efficient service. The shop produces custom suits, dresses, coats, and accessories, with most orders completed within 48 hours including fittings.
Clear pricing, structured consultations, and experienced tailors ensure consistent results. For travelers seeking high-quality bespoke garments with a professional process, Yaly Couture remains a dependable choice in the Old Town.
Yaly Couture (Source: Collected)
A Dong Silk is a long-standing tailor in Hoi An, rooted in the town’s silk craftsmanship tradition for over five decades. The brand is known for its efficient 10-minute measurement process, allowing clients to move quickly from consultation to fitting.
Garments are hand-sewn by experienced artisans, with a strong focus on structure and fabric quality. Most custom pieces are completed within two days, making it convenient for travelers on a tight schedule. International shipping is also available, typically delivered within one week.
For tailored suits, dresses, and silk garments crafted with heritage expertise, A Dong Silk remains a trusted address in Hoi An.
A Dong Silk (Source: adongsilk.com)
BeBe Tailor is a long-established name in Hoi An’s tailoring scene, known for attentive service and consistent craftsmanship. With over 15 years of experience, the team works closely with clients to fine-tune design details, fit, and fabric selection.
The shop offers a wide range of materials and produces custom suits, dresses, and casual wear tailored to individual preferences. Clear communication, multiple fittings, and efficient turnaround times make BeBe Tailor a practical choice for travelers seeking well-crafted, made-to-measure garments in Hoi An.
BeBe Tailor (Source: Collected)
Lotus Jewellery offers handcrafted silver and gemstone pieces made by skilled artisans from Quang Nam. The collection includes pendants, rings, earrings, and bracelets inspired by Vietnamese motifs.
Gemstones such as jade, opal, amethyst, citrine, blue topaz, and freshwater pearls are available for custom designs. The shop also provides jewelry remodeling and stone resetting services, making it a reliable choice for fine, personalized pieces in Hoi An.
Lotus Jewellery (Source: Tripadvisor)
Metiseko is a high-end ethical fashion brand known for premium silk garments and distinctive hand screen-printed designs. Each piece reflects artistic craftsmanship, inspired by Vietnamese culture, folk traditions, and natural landscapes.
The brand focuses on slow fashion, producing limited collections made from quality and organic materials. In addition to clothing and accessories, the boutique also offers quilts and home décor featuring signature prints.
For travelers seeking refined silk fashion with cultural depth and sustainable values, Metiseko stands out as a stylish stop in Hoi An.
Metiseko, Hoi An (Source: Tripadvisor)
Lotus Leaf Fine Arts & Jewellery is a socially responsible boutique dedicated to creating sustainable employment opportunities for people with disabilities. Each product reflects both craftsmanship and community impact.
The shop showcases fine jewellery alongside handcrafted ceramics, produced using traditional metalworking and artisanal techniques. Every piece combines artistic value with meaningful purpose, offering visitors the opportunity to support ethical craftsmanship while shopping in Hoi An.
Lotus Leaf Fine Arts & Jewellery (Source: Tripadvisor)
Hoi An Roastery has grown into one of the town’s most recognized coffee brands, with several branches across the Old Town. Known for sourcing quality beans from Vietnam’s Central Highlands, the café offers a full range of traditional Vietnamese drip coffee, espresso drinks, and iced specialties.
The branch near the Japanese Bridge is especially popular. Guests can enjoy their coffee upstairs while overlooking the river and surrounding heritage streets. Packaged coffee beans are also available, making it easy to bring the flavors of Hoi An home after your trip.
Hoi An Roastery (Source: Tripadvisor)
Reaching Out Tea House is a quiet social enterprise café in Hoi An’s Old Town. Founded to create sustainable employment for people with disabilities, the tea house is now primarily staffed by hearing-impaired team members.
Guests can enjoy premium Vietnamese teas, coffee, and light snacks in a peaceful setting. The experience combines traditional tea culture with meaningful community impact, making it a thoughtful stop in Hoi An.
Reaching Out Tea House (Source: Collected)
To make the most of your shopping experience in Hoi An, keep these practical tips in mind before exploring the town’s markets, boutiques, and tailor shops.
Yes, Hoi An is generally affordable, especially for tailor-made clothing, leather goods, and handcrafted souvenirs. A custom suit typically starts from USD 150-250, silk scarves from USD 10-25, and leather sandals from USD 25-60 depending on quality. Prices are often lower than in Hanoi or Ho Chi Minh City. Bargaining is common at markets and street stalls, while established boutiques usually have fixed pricing.
The most popular items to buy in Hoi An include tailor-made clothing, silk products, leather goods, handmade lanterns, ceramics, and locally roasted coffee. Custom tailoring is especially worth considering due to competitive pricing and quick turnaround times. For meaningful souvenirs, artisan handicrafts and ethically produced products from social enterprises are also excellent choices.
Yes, many tailors in Hoi An produce high-quality made-to-measure garments using a wide selection of fabrics from linen and cotton to wool and silk. Reputable shops offer consultation, fabric selection, measurements, and at least one fitting. Quality varies between shops, so choosing well-reviewed tailors and avoiding extremely low prices helps ensure better results.
Tailoring prices depend on fabric and design complexity. As a general guide:
Premium imported fabrics will increase the price. Always confirm the total cost before production begins.
Most tailor-made garments are completed within 24-48 hours, including one fitting. More complex designs may require 2-3 days. During peak travel seasons (March to August), reputable tailors can be fully booked, so it is best to place orders early in your stay.
To avoid common issues:
Taking clear reference photos and communicating your expectations helps ensure better results.
Yes, Hoi An is known for high-quality Vietnamese silk products including scarves, garments, and home textiles. Authentic silk feels smooth, lightweight, and cool to the touch. If you are unsure, ask about fabric composition, as some lower-priced items may contain synthetic blends.
Credit cards are widely accepted in boutiques, tailor shops, and larger souvenir stores. However, local markets and small vendors usually prefer cash in Vietnamese dong. Some shops may apply a small surcharge (around 2-3%) for card payments.
Yes, bargaining is common at markets and night stalls. A polite negotiation of 10-20% below the initial asking price is reasonable. In established boutiques and branded stores, prices are typically fixed.
Yes, Hoi An Night Market is generally safe and pedestrian-friendly. The atmosphere is lively and family-oriented. As in any crowded area, keep personal belongings secure and avoid carrying large amounts of cash. Visiting earlier in the evening offers a more relaxed shopping experience before peak crowds arrive.
Shopping in Hoi An allows you to preserve the charm of the Old Town through handcrafted items, tailor-made clothing, and local specialties. By choosing reputable shops and checking quality carefully, you can bring home products that are beautiful, durable, and deeply connected to the cultural heritage of Hoi An.
If you are looking for a thoughtfully designed itinerary that combines sightseeing, craft village experiences, and well-planned shopping time, Your Vietnam Travel is ready to assist. Our tailor-made tours in Hoi An and Central Vietnam are curated by local experts to ensure a seamless, enriching, and memorable journey.
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